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Sneakers: New Balance, Still in the Big League?

Let’s face it, a good sneaker rotation, carefully balanced and relevant to all situations and outfits, definitely can’t be satisfied with just one brand or model.  But if you open the door to several brands, where do you turn? For those who are still wondering, here are a few things that should convince you to make a comfortable place for New Balance in your collection.

Get a New Look With a New Pair of New Balance Sneakers

Unless you’ve signed an exclusive contract with a manufacturer, as the big names in sports and other fields have, it would be almost bizarre to have just one logo on your sneakers: remember, you’re the one who buys them! But before we tell you to buy your New Balance 9060 ‘Quartz Grey’ to stand out from the crowd, let’s have a little history. 

American-English Sneakers for Joggers 

Founded in Boston, Massachusetts, in 1906, New Balance has woven its history and legend between the USA and England, the country of origin of its founder. With production sites in both countries, the brand is the only manufacturer to still produce sneakers in Europe. While running and sport launched the company’s business, New Balance has become an iconic brand that can be found on everyone’s feet, in every situation.

New Balance, the Sneaker With a Strong Temperament

Initially opposed to sports sponsorship like other brands, and even if it later changed its mind, New Balance has always been a player with a vision different from that of its competitors. 

And for this reason alone, it should find its place in your sneaker collection and in your weekly rotation. Summer or winter, you’re bound to find the New Balance model you need, with its famous N embroidered on the sides.

New Balance, the All-Terrain Sneaker You Need

Whether you’re in the office or on the weekend, on pavement or on your in-laws’ carpet, New Balance can adapt to any situation. These sneakers offer the comfort that has made their reputation, but also, and above all, the style that makes them a must-have.

From the simplest to the most racy, they are the perfect finishing touch to your silhouette, whether armed with jeans, tracksuits or chino, for men or women. New Balance, with models like the 9060 or the classic 576 MADE in UK, is the perfect balance between performance, technicality and absolute style.

Supporting Athletes’ Feet: New Balance’s Secret Recipe

If New Balance made its mark on the athletics track before taking to the streets, it’s thanks to the quality of the support the brand offers to athletes’ arches. It’s also because the brand has been able to offer different foot widths for its models, satisfying a greater number of customers: customized sneakers in terms of comfort. 

Add to this the almost infinite colour possibilities of the brand’s emblematic suede leather, and you’ve got one of the best pieces of ammunition you can have on your feet or in your closet. 

So, whether they are made in UK or made in USA, let yourself be seduced by these shoes that will be the slippers of your feet, every day you wear them.

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